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Paris Motor Show Report: All New Range Rover Makes its European Debut

By webadmin |  September 27 2012


PARIS– Reported by Elite Traveler, the private jet lifestyle magazine

The fourth generation of the iconic Range Rover made its global public debut at the Paris International Motor Show. The world’s first SUV with a lightweight all-aluminum body, the new Range Rover takes the capabilities of the marque’s flagship to a new level, with greater luxury and refinement, enhanced performance and handling, and advances in sustainability.

Designed and engineered at Land Rover’s development centers in the UK, the new Range Rover will be produced in a state-of-the-art new low-energy manufacturing facility at Solihull, UK. Over £370 million ($600 million USD) has been invested in the Solihull plant to create the world’s largest aluminum body shop.

“This is a vehicle that will take us to the next level of success. Range Rover is our flagship and a true British success story, designed, engineered and built in Britain. Its distinctive design, breadth of capability and class-leading refinement and comfort have always made it unique. When we asked our customers what they wanted us to change, they told us ‘don’t change it, just make it better’. We set out to create not just the world’s finest luxury SUV, but the world’s finest luxury vehicle.” – John Edwards, Land Rover Global Brand Director

The all-new Range Rover has a clean and elegant shape that is a bold evolution of the model’s iconic design language. The luxurious interior has a modern and pure character, incorporating distinctive Range Rover design cues, but with a fresh and contemporary treatment. The cabin retains the characteristic strong, architectural forms, and these are emphasized by extremely clean and elegant surfaces.
“Our customers love Range Rover’s distinctive design, its’ practicality, its’ versatility and, of course its’ high levels of sophistication. So when we were developing the new Range Rover, we had a duty to protect that DNA, while at the same we needed to be bold in moving it forward for a new generation.”

“The reality is this vehicle has been transformed. It is all new, but it’s still unmistakably a Range Rover, elegant and beautifully proportioned.” -Gerry McGovern, Land Rover Design Director & Chief Creative Officer

All-New Range Rover as the centerpiece of the Land Rover stand
The Land Rover stand provides a comprehensive overview of the new range, with a quartet of vehicles that represent different powertrain and equipment grade available. New features such as panoramic and contrast roofs are also showcased.

Adding extra design and engineering context to the Range Rover story, space is also made for the special edition Range Rover CSK, a rare, two-door model from 1990 named in honor of Land Rover’s founding father Charles Spencer King.

www.landrover.com

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