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By webadmin | February 11 2009
On February 18, Giorgio Armani is set to open its Armani/5th Avenue flagship store, a four-story, 43,000-square foot massive Armani complex on the corner of Fifth Avenue and 56th Street. Clad completely in glass, the store will feature retail areas from every Armani line, including Dolci treats, Casa home objets, and EA7 sporting goods, and a bar and restaurant with views of Central Park. According to the architects, Doriana and Massimiliano Fuksas, the building is the first concept store to house all the Armani products under one roof. Therefore, the structure, consisting mostly of glass, metal and a strong use of curved forms, echoes the concepts of movement and range.
“It brings together in one space different eleements such as Armani Jeans and Emporio Armani side by side with Giorgio Armani,” Giorgio Armani said in a press release. “I was determined to send out a clear message of change, interpreting the current trend for mixing genres, juxtaposing items in different price brackets.”
To celebrate the opening, Armani has designed a capsule collection of limited edition “Armani/5th Avenue” logo items. Exclusive to the New York store, the collection includes a blue python skin jacket, crew neck cashmere pullover sweaters, sunglasses, and crocodile nappa leather accessories.