When the company that produces Imperia Vodka announced that it would be opening a club in Moscow in 2010, it caused a stir amongst Muscovites.
Since vodka is the national drink in Russia, any announcement from one of the country’s main distributors was likely to create a buzz, and with Imperia Lounge, the hype was justified. Floor-to-ceiling screens project lasers and graphics onto the walls and the clientele is almost entirely made up of Russian models and celebrities. The club has one of the toughest door policies in town and exercises the legendary Moscow face-control, so you’ll really have to impress to get past that velvet rope. Once inside you’ll see why Imperia Lounge is the place to see and be seen. The multi-level industrial space features wall-mounted LCD displays and go-go dancers suspended on circular pedestals above sunken lounge spaces, together with a cool VIP deck. The music is supplied by some of the hottest DJs around, making it one of the coolest dance floors in Moscow. It gets hot and sweaty so be prepared for a crush!