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By Chris | July 15 2013
Luxury Swiss watch manufacturer Ulysse Nardin, the leader in timepiece invention and innovation, has announced the opening of its third mono-brand boutique in the United States inside the Ritz Carlton Hotel at Central Park this October.
To expand their elegant brand nationally, Ulysse Nardin joined with Jeffrey Khalaf and Michael Rosenberg of The Timepiece Collection in New Jersey to open the boutique. It will feature a collection of over 100 of the company’s finest timepieces, including several models from the Limited Edition Boutique line.
The boutique is designed as homage to the brand’s nautical heritage with timepieces displayed in portholes and anchors hung on the walls. In addition to the New York boutique, Ulysse Nardin recently opened a boutique in Geneva and Paris, with plans of opening another mono-brand store in Singapore in the fall.
“We are thrilled to be expanding our 167 year old brand and venturing into the New York market with our partners Jeffrey Khalaf and Michael Rosenberg, who have been in the retail watch industry for over 10 years,” said Nelson Lucero, vice president of sales and marketing for Ulysse Nardin.
“Timepiece enthusiasts of New York are very passionate aficionados and we cannot wait to provide them with another destination where they can not only find limited edition pieces, but can also experience the craftsmanship, quality and innovation at work.”
The Limited Edition Boutique line includes the Blue Toro, the boutique Freak Diavolo, the Blue Executive Dual Time and the Boutique Diver, and the company has plans to unveil several exclusive, new men’s complications later this year. Watch aficionados can also find the innovative Stranger watch, the world’s first music box watch that play’s Frank Sinatra’s tune Strangers in the Night, as well as the Big Unit which launched in conjunction with baseball legend Randy Johnson, and the Night’s Watch, created exclusively for the critically-acclaimed HBO drama Game of Thrones.
In addition to the brand’s two flagship boutiques, located in Boca Raton
and Aventura, Ulysse Nardin timepieces can also be found at 55 authorized
retailers nationwide. The headquarters in Boca Raton houses the company’s only service center in the U.S. and includes six Swiss-trained watchmakers.
For over 167 years, Ulysse Nardin has been the leader in invention and innovation. Their exclusive timepieces are produced in-house with 250 craftsmen in the company’s Switzerland headquarters where an exclusive production of 20,000 watches are created annually. Unlike other luxury watch brands that mass produce their watches, Ulysse Nardin produces the highest levels of Swiss watchmaking by producing extraordinary watches in limited numbers.
Swiss Watch Manufacturer Ulysse Nardin, founded in 1846, has been dedicated to excellence for over 167 years in manufacturing mechanical watches.
Among the most reliable ever made, Ulysse Nardin’s marine chronometers are still sought by collectors around the world. Ulysse Nardin continues to be in the forefront of watch-making technology by pioneering new materials in manufacturing high precision movement components and most innovative timepieces. The company’s U.S. offices are in Boca Raton, Florida and can be reached by calling 561.988.8600.