View all newsletters
Latest in Luxury - Sign up to our weekly newsletter
  1. Elite Traveler TV
August 19, 2014

Design Your Own Ferrari with Ferrari Tailor Made

By Neharika Padala

Based in Maranello, the Ferrari Tailor-Made program has been specifically designed for clients wishing to create a truly custom-made car that will be an expression of their unique tastes.

The program is a long-standing tradition dating back to the 1950s and 60s and began at a time when clients personalized their cars as a matter of course. They enjoyed huge freedom when it came to materials, color and finishes, resulting in a genuinely unique Ferrari.

The program has now been revived and is once again allowing customers to specify every last detail of their car. Thanks to ongoing research and development by the Ferrari Styling Centre, clients can expect to customize the exterior livery color to the cabin trim, via a completely unprecedented choice of finishes, accessories, materials, treatments and colors. Flexibility allows clients to select everything from traditional and luxury materials, such as cashmere, to trendy materials such as denim, as well as high-tech, innovative carbon-fiber.

Watch: How to design your own Ferrari

Maximum performance, tradition, innovation. These are the Ferrari brand core values that underpin all three collections created by the Styling Centre to inspire clients. Scuderia, Classica and Inedita are three different “worlds” to choose from to create bespoke Ferraris through a unique combination of the many options available.

Scuderia

The Scuderia collection pays homage to the track which is reflected in the materials and finishes it includes. The various options range from carbon-fiber trims to technical fabrics, chamois and rubberized leather, Alcantara, microfibers, Kevlar, satin-finish and matte materials.

Classica

The Classical collection allows clients to create a more modern yet still classic look. Some of the options available from this collection include vintage leather, wool, cashmere and velvet. Special treatments for the hard areas of the cabin include chromed elements, stitching details and more natural leathers.

Inedita

Featuring denim, bold leather upholstery, suit fabrics and technical fabrics, this is the most experimental collection of the three. This collection introduces innovative styling cues which nonetheless respect the core values of Ferrari.


Select and enter your email address Be the first to know about the latest in luxury lifestyle. Get the latest news on hotel openings and in-depth travel guides. Get insider access to exclusive promotions and special offers from our luxury partners.
Visit our privacy Policy for more information about our services, how Progressive Media Investments may use, process and share your personal data, including information on your rights in respect of your personal data and how you can unsubscribe from future marketing communications.
Thank you

Thank you for subscribing to Elite Traveler.

Websites in our network