REACHING A DIFFERENT AUDIENCE — THE PRIVATE JET LIFESTYLE
PRIVATE JET / FIRST CLASS FLIERS – A GUARANTEED MARKET FOR LUXURY PURVEYORS
What does a magazine distributed worldwide in private jet terminals, on private jets, on mega-yachts and in first-class lounges mean for you? Together with our website that private jet travelers use to make purchasing decisions, along with events and other services, it gives you the only guaranteed way to reach high-net-worth individuals who still have a High Net Worth.
PRIVATE JET TRAVELERS ARE THE CORE CUSTOMER FOR LUXURY BRANDS:
89% purchased fine jewelry in the past year, spending an average of $248,0000
32% purchased luxury watches in the past year, spending an average of $147,000
90% purchased fashion/accessories in the past year, spending an average of $117,000
65% stayed in a hotel/resort for leisure in the past year, spending an average of $157,000
73% used a hotel/resort for a meeting or event, spending an average of $224,000
59% stayed at a spa in the past year, spending an average of $107,000
21% took a cruise in the past year, spending an average of $138,000
28% rented a villa/chalet in the past year, spending an average of $168,000
17% took an experiential trip in the past year, spending an average of $98,000
75% made home improvements, spending an average of $542,000
85% purchased wine or spirits, spending an average of $29,000
30% purchased fine art, spending an average of $1,746,000
They own/lease 4.4 luxury vehicles currently and 85% are planning to acquire a new vehicle in the next 24 months
A HARD-TO-REACH TARGET
A mere 1% of consumers control over 50% of the world’s wealth; however, these Super Rich are hard to reach. With multiple homes and apartments, they live the private jet lifestyle, jetting from continent to continent. According to the National Business Aviation Association, private jet travelers make 41 trips per year.
THE SOLUTION Elite Traveler, the Private Jet Lifestyle Magazine
Elitetraveler.com, The Private Jet Lifestyle Online Online
OUR MULTI-PLATFORM SOLUTIONS CONNECT YOUR BRAND TO THE SUPER RICH:
Elite Traveler, the Private Jet Lifestyle Magazine: BPA-audited, distributed on-board private jets and in private jet terminals in over 100 countries, reaching the ultra-wealthy wherever they’re from, wherever in the world they happen to be. Over 630,000 readers per issue with an average HHI of $5.3 million.
Elitetraveler.com, the Private Jet Lifestyle Online: Banner and Skyscraper ads running alongside premium, constantly updated editorial coverage of the Private Jet Lifestyle; advertorials featured in Exclusive Web Guides providing editors’ top picks in travel, real estate, meetings and events, spas, fashion, jewelry and more. It’s where the Super Rich go before they buy.
Elite Traveler Collateral, Putting Your Product into Wealthy Hands: Placement of brochures, catalogs, look books and product samples in private jet terminal lounges, available only to qualifying partners.
Elite Traveler Update: A weekly newsletter sent to over 14,000 private jet travelers showcasing highlights from the Elite Traveler website. Print and web advertisers receive top promotional consideration for features in the e-newsletter, linking to expanded coverage on Elitetraveler.com, including purchasing details and contact information.
Elite Traveler Events, Reaching the Rich Like Never Before: Promote your brand to the Super Rich as they attend VIP events across the country via private jet; venues include: Kentucky Derby, Ryder Cup, Super Bowl, Art Basel Miami. Our venues in private jet terminals deliver a 100% qualified audience.
Our various media platforms enable your luxury brand to create 100% awareness of your message to the private jet market. The opportunity to develop an integrated approach for your brand through the targeted offerings of Elite Traveler and Elitetraveler.com is unique and critical in today’s economy.
